An "ordinary" copy for PC will set you back about $90. However, a "deluxe" copy (only for XBox) will fetch an extra $10, so you'll be spending $100. If you have money to burn, you can splash out for the "Inquisitor's Edition" (only for PS4) and get a whole bunch of extras, and your wallet will be lighter to the tune of $230.
What will you be getting for all that dough? Apparently you'll get a throne made out of an "ancient dragon skull", bonus digital content (which is to be announced), maps and cards and badges and coins (?), a journal, a quill and inkpot (for all you budding calligraphers, I presume?), and a steel box. Why a steel box? "To house your game", the advertisement proudly proclaims.
Wow.
Anyway, I just thought you might get a good laugh out of this. In my not-so-humble, it's either for people who like the game waaaaay too much, or for people with too much money and not enough sense.